This item the strategy paradox why committing to success leads to failure and what to do about it by michael e raynor hardcover 2299 only 1 left in stock order soon sold by embo sps and ships from amazon fulfillment. In other words the strategy paradox is a consequence of the need to commit to a strategy despite the deep uncertainty surrounding which strategy to commit to call this strategic uncertainty new research detailed in chapter 3 suggests that often the main factor separating success and failure is indeed luck. All the books studies and anecdotes are comparing successful companies and mediocre companies instead of what they claim to do compare success and failure if they actually did compare the two raynor claims youd find raynors book is not the easiest read but then again that says more about the reader than it does about the book. The strategy paradox why committing to success leads to failure and what to do about it by michael e raynor by michael e raynor best seller category management ebook 999 feb 20 2007 320 pages buy. The must read summary of michael raynors book the strategy paradox why committing to success leads to failure and what to do about itthis complete summary of the ideas from michael raynors book the strategy paradox shows that whenever you develop a strategy to achieve a specific objective you are also automatically making some implicit assumptions about what the future market
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